Ready to Shine on Social Media? Learn From This Conference Recap

Hi friends! I’m so excited to let you in on something special! I led a hands-on workshop at WXW’s Illuminate Conference on October 22nd called:

“Level Up Your Social Media Game: Reels That Reflect the Real You” 🎬

If you’ve ever felt overwhelmed by the constant demand to show up on social media, I see you! Between running your business, juggling priorities, and trying to stay creative, it can feel overwhelming. But here’s the truth: social media doesn’t have to feel like a chore. With the right mindset (and some real tools), it can become your favorite storytelling outlet!

At this interactive workshop, we got our hands on the actual tools and strategies that help turn ideas into authentic, scroll-stopping reels. We walked through:

  • Easy ways to create content without the pressure to “perform”
  • How to lean into your personal brand with confidence
  • Tips on filming, lighting, and editing (even if you’re not tech-savvy)
  • Creative workflows that prevent burnout (because boundaries = magic)

This session was perfect for small business owners, creatives, and anyone looking to grow their brand awareness while staying aligned with their values.

💡 Bonus Resources:

Here are a few tools and platforms I referenced during the workshop that you might want to explore:

  • CapCut – My go-to free mobile editor for Reels and TikToks
  • GoHighLevel – A visual social media scheduler  and CRM database that helps batch content with ease
  • Canva – For designing eye-catching cover graphics, templates, and more

Attendees left with ideas and momentum. My goal was to help them feel empowered to show up with intention and originality…no more playing small or trying to copy what everyone else is doing. Special shoutout to the Women’s Exchange Washtenaw for this incredible opportunity that allowed me to transform how people think and feel about social media!

Stay tuned for more of what I have going on here on my blogs! And hey, if you want to book a branding session to bring your content full circle, book a session with me at gingerliemohn.com to get started 🧡I also provide PDFs that reveal my “secret sauce” when it comes to preparing for high school, personal branding, or family photoshoots.